Scan Reveal

Your body-fat guess is probably wrong

The short version

  • The mirror moves the goalposts
  • You're calibrated on highlight reels
  • Smart scales wobble
  • Memory keeps no baseline
  • The fix isn't a better guess

The mirror moves the goalposts

Lighting, a pump, time of day — the same body looks two different numbers apart between morning and midnight.

You're calibrated on highlight reels

Comparing yourself to lit, filtered, peak-day physiques online skews everyone's estimate of what any percentage looks like.

Smart scales wobble

Bioimpedance swings with hydration. Drink a litre of water and watch your 'body fat' change — that's not your body, that's the method.

Memory keeps no baseline

'Leaner than last month?' is unanswerable without a dated number. Feelings drift; data doesn't.

The fix isn't a better guess

It's measuring the same way every time. A photo scan gives an estimate plus a trend — and the direction of that trend is the honest answer.

Measure it instead of guessing

Arveno turns one photo into honest body-composition estimates — labelled as estimates, tracked as a trend. The first scan is free; membership is £1.99/month or £19.99/year, with the first 7 days free either way.

Get your free first scan

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